Bath-based Emberson LeadGen, part of the Emberson Group, has announced the appointment of Georgina Higdon, who joins the account services team in the role of Account Manager.
Formed in 2010, Emberson is an entirely distributed group of creative, marketing and lead generation agencies.
Georgina has over a decade of account management experience working in the charity and not-for-profit sector with Chippenham-based Woods Valldata, managing and reporting on key client campaigns. Her new role at Emberson LeadGen will bolster the account management function offering pivotal day-to-day client support.
Claire Bridges, Account Director, Emberson LeadGen, said, “We are delighted to welcome Georgina to Emberson LeadGen. Georgina’s experience in the charity sector will be invaluable as we utilise her excellent account management skills within the team, whilst helping us to continue grow the business.
“We were founded to provide a managed service for continuous LeadFlowTM for B2B sales teams and to increase public awareness for non-profit organisations. Georgina will help to implement marketing campaigns for our clients, report on their impact and maintain the sales teams’ lead flow.”
Georgina said, “I’m looking forward to being part of the next wave of agency growth at Emberson LeadGen, working with new clients, and getting to know my colleagues. We’re going to dedicate some time each quarter to our local community and supporting environmental projects, which sounds very rewarding and will be great fun to be part of!”
Pictured above: Georgina Higdon, Account Manager at Emberson LeadGen
