Bath Racecourse wins national accolade

By Anita Jaynes on 21 November, 2016

Bath Racecourse has won the much-coveted Racing Post Readers’ Award at the annual Racecourse Association Showcase & Awards event which celebrates excellence and innovation across the raceday experience.

The Racing Post Readers’ Award takes into account the most important judges of all – the customers, asking them to nominate examples of fantastic customer service experienced at the races over the past year.

Bath Racecourse collected the award from more than 300 entries, with the judges impressed by their clear desire to go the extra furlong for their customers.

Bath Racecourse was also named as finalists for the Food and Beverage Award and the Operational Excellence Award, with both entries centering around the recent redevelopment at the racecourse. The multimillion-pound redevelopment has seen a complete rejuvenation of the customer facilities at the racecourse and the building of the Langridge Grandstand.

The Racing Post Readers Award is not the first win for the Racecourse in 2016, with executive director Jo Hall named Bath Business Person of the Year in September and the racecourse catering team named Best Small Racecourse at the National Racecourse Catering Awards last month.

Maggie Carver, Racecourse Association Chairman, said: “All of the winners have shown an exceptional commitment to providing outstanding customer experiences at their racecourse. It’s really pleasing to see such a wide range of racecourses winning awards, highlighting the huge variety of raceday experiences available across our sport.

“Well done to the winners and I’m very pleased for the team at Bath Racecourse who have clearly shown fantastic customer experience and the very best in excellence and innovation throughout the year.”

Jo Hall, Executive Director of Bath Racecourse said, “We’re over the moon to win this Award, especially as it recognises the direct feedback from racegoers and customers via The Racing Post.  2016 has been a massive year for us at Bath Racecourse, and this Award, in which we were judged against all of the country’s other racecourses, really is the icing on the cake”

Marketing director at Racing Post, Louise Agran said, “Racing Post is proud to have again supported the Customer Service Award at this year’s RCA Showcase & Awards.

“Bath is an extremely deserving winner of the award and from the testimonials we received, it is clear as to the exceptionally high regard in which its racegoers hold the racecourse and its stunning new facilities. The team at Bath consistently go that extra mile to ensure that a truly outstanding raceday experience is delivered across all aspects of its customer service and I am delighted that their aspirational work has been recognised in this way.”

Pictured above: Louise Agran, Marketing Director at the Racing Post, Jo Hall, Executive Director of Bath Racecourse, Sam Knight, Catering Manager at Bath Racecourse, Maddie Difazio-Wright, Sales and Marketing Manager at Bath Racecourse.